Daniel Sigl
Co-founder & CTO
The technology enthusiast
Daniel follows new technical developments and turns ideas into practical solutions. He brings years of programming experience in banking and energy directly into product development.
About us / OPTIMIZZER
Our story starts with a buoy.
An unusual observation by the lake. And two friends who saw an opportunity for local businesses.
How a bit of fun became an idea
A big inspiration.
How it all began
A buoy becomes
A buoy becomes
a talking point.
The best ideas sometimes appear where you least expect them. For us, it was a story about winter swimming, a red buoy and the impact of online reviews.
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A bit of fun by the lake
A winter swimming club listed an unassuming buoy as a place of interest on Google. Its name: Möwen Bojan.
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Suddenly everyone was talking
Many people in the village joined in and gave it five-star reviews. The buoy became a local favourite, showing in an unexpected way how much attention online reviews can generate.
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An idea for local businesses
For longtime friends Daniel and Elias, it was a lightbulb moment: if reviews can make even a buoy visible, what could they mean for businesses doing good work every day?
What drives us
Good work deserves to be seen.
With OPTIMIZZER, we want to help local businesses make their customers’ trust visible online too.
What began as a curious observation has a serious point: behind every good customer relationship are people who listen, think ahead and give their best.
The people behind it
Two friends.
Two friends.
Two perspectives.
One shared idea.
Daniel brings technical curiosity. Elias brings his understanding of customers and sales. We share a focus on the people we build our solutions for.
Elias Danninger
Co-founder & CEO
The people person
Elias listens closely and wants to understand what customers really need. His experience from thousands of customer conversations informs product development and training. Inspiring salespeople and partners to work towards shared goals is part of that.
Listen first.
Understand the challenges customers face every day and what would help them.
Then think ahead.
Combine technical possibilities with practical experience.
Put ideas into practice together.
Share knowledge, inspire people and turn ideas into action.
Let’s get to know each other
Every business
Every business
has a story.
We’re here to listen.
Tell us what matters to you and what you want to achieve with your business.
